Search engine optimization

Backlinks Gonna Jack You Up!

Backlinks Gonna Jack You Up!

Here We Go Again! It always pains enrages me when I meet a new client that has been taken by an underhanded search engine optimization company.  And trust me, they are everywhere!  They honestly don't care if they burn a website to the ground, their goal is simply to...

How your behavior affects Google

How your behavior affects Google

In a recent interview with techcrunch.com, Google CEO, Eric Schmidt, explains that in order for Google to continue to improve it: ...needs to move “from words to meaning.”  In other words, Google needs to understand queries better, and return results that best match...

Understanding Google & Ranking

Understanding Google & Ranking

Old dog, new tricks While most website owners are concerned about ranking well in Google, most do not have a full understanding of how Google operates and what it takes to have a well-ranking site. Some of you may be completely new to the whole industry of Search...

Does plural mean more than one?  Not to Google, not always

Does plural mean more than one? Not to Google, not always

One question I am asked a lot is why searches performed on singular and plural forms of keyphrases pull up different results in Google. People cannot understand why their website ranks higher for one form then the other. The answer is, to Google cat does not...

The Tortoise and The Hare and Google Entitlement Mentality

The Tortoise and The Hare and Google Entitlement Mentality

Slow & steady wins the race It has been a very frustrating couple of months for me as a web designer. The recession is obviously causing many website owners to re-evaluate their poorly performing websites and is also causing them to become more aware of their...

How does your SEO rank loyalty?

How does your SEO rank loyalty?

How does your SEO rank loyalty? Before hiring a professional SEO (search engine optimization) company, there is a critical question that should be asked, but is often overlooked. The question is:  "Are you already working for a business in my industry?"  If the answer...

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